AFRICA: THE NEW MILLENNIUM FRONTIER

Dr. F. A. Young, Esq., Notes from the Diaspora, 2002: “Internet, E-business, 24/7/365 - the pace accelerates markets shrink. The new Planetary Perspective on doing business mandates companies must avoid stagnation and attrition, and secure fresh export markets and cost-effective bases for product assembly and manufacture.”

The company or entrepreneur with vision already knows Africa is a ‘new millennium frontier’. The type of international strategy implemented to penetrate this market must be based on current demographic and economic statistics; your market entry strategy and the local partners you choose or equity investments you make must be carefully selected. This approach can lead to great economic benefits. Africa holds great wealth!!!

Despite the fact technology can reduce direct labor costs, strategic access to new markets, low cost trainable labor, and access to local resources are essential for success. American, Asian and European companies are now aggressively seeking new African markets for export and venues where they can enjoy comparative and competitive advantages.

To be a successful Global Player in Africa:

You must have the technology plus the favourable labour rates and the competitive and comparative advantages that come from what I term ‘glocalization of operations’. A few salient points of glocalization:

  1. You must enter the African frontier ahead of your competitors, with the proper understanding of the local economy and its people and establish yourself with confidence and local support.
  2. You must be willing to transfer technology and know how and provide creative financing to remove the financing obstacles that impede indigenous companies and entrepreneurs of African countries.

My consulting team and African affiliated network is composed of highly qualified American, and African indigenous professionals, businessmen, and lobbyist. Whether the task is arranging legal analysis, market surveys & market entry, product distribution, feasibility studies, private investment or joint ventures with select indigenous entrepreneurs, our work is conducted in strict confidence.

In order to share more information with you about the opportunities in Africa we would like to know about your fields of private investment interests, commercial activities and scope of services and product lines.


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